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Global marketing foreign entry, local marketing & global management by Johny K. Johansson

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Published by Irwin/McGraw-Hill in Boston .
Written in English

Subjects:

  • Export marketing.,
  • Export marketing -- Management.

Book details:

Edition Notes

Includes bibliographical references and indexes.

StatementJohny K. Johansson.
SeriesThe Irwin/McGraw-Hill series in marketing
Classifications
LC ClassificationsHF1416 .J63 2000
The Physical Object
Paginationxx, 604 p. :
Number of Pages604
ID Numbers
Open LibraryOL41637M
ISBN 100073658634
LC Control Number99033630

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